Klöckner & Co has launched a new brand, “Nexigen”, under which it combines its portfolio of sustainable products and services, Kallanish learns.
The company says Nexigen provides transparent, carbon-reduced solutions in the three categories of materials, processing and logistics. In this way, the distribution group assists customers with the reliable procurement of “green” steel and metal products, providing transparency about their carbon footprint from resource extraction to production.
In addition to green products, Nexigen also includes the company’s sustainable logistics solutions, circularity solutions and sustainable advisory services. Klöckner is also investing in further training of the workforce, and has already trained 700 sales staff to advise on sustainable products and services. With the new brand initially being rolled out in the EU, customers in the USA, Switzerland and the UK will also be able to purchase initial quantities of green steel from the company before the end of this year.
To mark the brand launch, Klöckner subsidiary Becker Stahl-Service handed over the first coil of green steel to longstanding customer Mercedes-Benz AG.
Christian Koehl Germany
