Blastr Green Steel (Blastr) has appointed Mark Bula as its new chief executive officer to lead the development of the greenfield venture, which plans a steelworks in Inkoo, Finland.
Mark Bula will be based in Finland, taking over for Hans Fredrik Wittusen, who has led Blastr through an important project maturation and pre-feasibility stage.
With 35-years of experience in the global steel industry, “Mark has delivered commercial development that has unlocked significant financing for start-up projects. He also developed go-to-market strategies in the Nordics, Europe, the Middle East, and the US,” says Lars-Eric Aaro, chairman and co-founder at Blastr.
Bula will drive Blastr’s strategic development, capital-raising, and project execution, leveraging extensive C-suite and start-up experience, Kallanish hears from Blastr. This includes being first in demonstrating European demand and an attainable price premium for decarbonised steel, the company notes.
Mark Bula previously was one of the people behind the other Nordic green-steel-greenfield venture, H2 Green Steel in Sweden, and used to be with US company Big River Steel as chief commercial officer.
He will assume the position in May and will, together with Hans Fredrik, ensure a seamless transition and continuity and momentum in achieving the Company’s strategic objectives, Blastr says.
Christian Koehl Germany
